Olive Healthcare said it would sell its digital belly fat scanner Bello in the European market.

On Thursday, the company said it signed a deal with So Sample, a marketer and distributor in Europe, to distribute Bello in the European market.

Digital belly fat scanner Bello is to enter the European market. (Credit: Olive Healthcare)
Digital belly fat scanner Bello is to enter the European market. (Credit: Olive Healthcare)

So Sample has provided over 80 international brands with market access to Europe and operates marketplaces for over 10 retail brands such as Amazon, Rakuten, Darty, and Fnac.

Bello measures abdominal fat accurately within three seconds using near-infrared lights. It also checks a user’s health status and provides personalized health management guidelines using a mobile application.

Bello won the Innovation Award at the Consumer Electronics Show 2020 in Las Vegas, the U.S., in January. It also received the Product Design Award of the International Forum (iF) Design Award in Germany.

“After crowdfunding through Indiegogo early this year, we officially rolled out Bello in the U.S. through Amazon Launchpad,” Olive Healthcare CEO Han Sung-ho said. “The contract with So Sample will promote Bello in Europe and accelerate our global business.”

 

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